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框架公共卫生辩论过酒精广告:中心对酒精营销和青年 2002-2008 年。

Framing a public health debate over alcohol advertising: the Center on Alcohol Marketing and Youth 2002-2008.

机构信息

Department of Health, Behavior and Society, Johns Hopkins Bloomberg School of Public Health, Baltimore, MD 21205, USA

出版信息

J Public Health Policy. 2011 May;32(2):165-79. doi: 10.1057/jphp.2011.5. Epub 2011 Feb 24.

DOI:10.1057/jphp.2011.5
PMID:21346788
Abstract

The experiences of the Center on Alcohol Marketing and Youth from 2002 to 2008 in re-framing a major public health issue and influencing public policy offer lessons for other public health movements. The Center pioneered new ways to use commercial market research data in public health surveillance and public debate. Combining a steady stream of reports and peer-reviewed articles with state and federal organizing and media advocacy, the Center re-framed a policy debate over alcohol marketing and youth, enabling measurable progress.

摘要

中心从 2002 年至 2008 年在重新构建重大公共卫生问题和影响公共政策方面的经验,为其他公共卫生运动提供了经验教训。该中心开创了利用商业市场研究数据进行公共卫生监测和公共辩论的新方法。该中心通过不断发布报告和同行评议文章,与州和联邦组织以及媒体宣传相结合,重新构建了关于酒精营销和青年的政策辩论,从而取得了可衡量的进展。

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