German J Bruce
Professor, Department of Food Science and Technology, University of California - Davis, Davis CA, USA.
Innovation (North Syd). 2008 Jul;10(1):109-120. doi: 10.5172/impp.453.10.1.109.
The health of the population is compromised by poor dietary choices. Resolving this situation will require a substantial investment at many levels of science, agriculture and food industrialisation. If such investments are undertaken they will provide the opportunity to change the food marketplace from a product centric, to a consumer centric, strategy competing to deliver health benefits to individuals.
不良的饮食选择损害了民众的健康。解决这一问题需要在科学、农业和食品工业化的多个层面进行大量投资。如果进行了这样的投资，将有机会把食品市场从以产品为中心的战略转变为以消费者为中心的战略，竞争为个人提供健康益处。
