Emory University.
J Appl Psychol. 2014 Sep;99(5):831-46. doi: 10.1037/a0036385. Epub 2014 Mar 31.
Social network research emphasizes the access to nonredundant knowledge content that network ties provide. I suggest that some content is more beneficial than others and that tie strength may affect creativity for reasons other than the associated structure. That is, tie strength may affect how individuals process nonredundant knowledge. I investigate 2 types of knowledge content--information (i.e., facts or data) and frames (i.e., interpretations or impressions)--and explore whether tie strength influences their effect on creativity. Drawing on creativity theory, I employ an experimental design to provide greater theoretical clarity and to isolate causality. According to the results from 2 studies, distinct frames received from contacts facilitate creativity, but the effect of distinct information is more complex. When individuals receive distinct information from strong ties, it constrains creativity compared to distinct frames. Content from weak ties appears to facilitate creativity across all scenarios. The results of mediated moderation analysis indicate the effect of framing versus information for strong ties is driven by decision-making time, as an indicator of cognitive expansion.
社交网络研究强调了获取网络关系提供的非冗余知识内容的重要性。我认为，某些内容比其他内容更有益，并且关系强度可能会影响创造力，而不仅仅是因为与之相关的结构。也就是说，关系强度可能会影响个人处理非冗余知识的方式。我研究了两种类型的知识内容——信息（即事实或数据）和框架（即解释或印象）——并探讨了关系强度是否会影响它们对创造力的影响。根据创造力理论，我采用实验设计来提供更清晰的理论认识和隔离因果关系。根据两项研究的结果，来自联系人的不同框架有助于创造力，但不同信息的效果则更为复杂。当个人从强关系中获得不同的信息时，与不同的框架相比，它会限制创造力。来自弱关系的内容似乎在所有情况下都有助于创造力。中介调节分析的结果表明，对于强关系而言，信息和框架的效果是由决策时间决定的，这是认知扩展的一个指标。
