Gopalakrishnan Ragunathan, Swarnalatha Chellapa
Department of Management Studies, Anna University Regional Centre, Madurai, Tamil Nadu 625 002, India.
ScientificWorldJournal. 2015;2015:839216. doi: 10.1155/2015/839216. Epub 2015 Oct 7.
Stress management can be defined as intervention planned to decrease the force of stressors in the administrative center. These can have a human being focus, aimed at raising an individual's ability to cope with stressors and the implementation of the CRM is essential to establish a better performance of the banking sector. Since managing stress and customer relationship management are becoming crucial in the field of management the work has forecasted them in a wide range of dimensions. This paper organizes few preliminary concepts of stress and critically analyzes the CRM strategy implemented by banking sector. Hence the employees of the Banking Industry have been asked to give their opinion about the CRM strategy adopted by banks. In order to provide the background of the employees, the profile of the employees has been discussed initially. The profile of the employees along with their opinion on the CRM practices adopted at Banking Industries has been discussed. In our work progresses we have been taken of two main parameters for consideration and it detriment in which area stress are mainly responds, and also the paper envelopes certain valuable stress management tactics and techniques that are particularly compassionate for people who have been working in the banking sector. Also an attempt to diagnose the impact of underside stress of day to day life in mounting a bigger level stress upon the employees has been made. Further development has been made with a detailed parametric analysis of employee stress conducted with the wide range of key parameters and several rounds of experiments have been conducted with techniques as Kolmogorov-Smirnov test, Garrett ranking, and ANOVA; the work ensures to pave way for an accurate measure in customer handling. The questionnaire is planned to be distributed to 175 employees in the Madurai district banks.
压力管理可以定义为旨在减轻行政中心压力源影响力的干预措施。这些措施可以以人为主，旨在提高个人应对压力源的能力，而实施客户关系管理对于银行业实现更好的业绩至关重要。由于压力管理和客户关系管理在管理领域变得至关重要，这项工作已经在广泛的维度上对它们进行了预测。本文梳理了一些关于压力的初步概念，并对银行业实施的客户关系管理策略进行了批判性分析。因此，银行业的员工被要求对银行采用的客户关系管理策略发表意见。为了提供员工的背景信息，首先讨论了员工的概况。讨论了员工的概况以及他们对银行业采用的客户关系管理实践的看法。在我们的工作进展中，我们考虑了两个主要参数，即压力主要在哪些领域产生影响，并且本文还介绍了某些有价值的压力管理策略和技巧，这些对在银行业工作的人特别有帮助。此外，还尝试诊断日常生活中的潜在压力对员工造成更大压力水平的影响。通过对广泛的关键参数进行详细的参数分析，对员工压力进行了进一步的研究，并使用柯尔莫哥洛夫-斯米尔诺夫检验、加勒特排名和方差分析等技术进行了几轮实验；这项工作确保为准确衡量客户处理能力铺平道路。问卷计划分发给马杜赖地区银行的175名员工。
