Slepian Michael L, Galinsky Adam D
Department of Management, Columbia Business School, Columbia University.
J Pers Soc Psychol. 2016 Apr;110(4):509-27. doi: 10.1037/pspa0000041. Epub 2016 Feb 11.
Although it is known that certain names gain popularity within a culture because of historical events, it is unknown how names become associated with different social categories in the first place. We propose that vocal cord vibration during the pronunciation of an initial phoneme plays a critical role in explaining which names are assigned to males versus females. This produces a voiced gendered name effect, whereby voiced phonemes (vibration of the vocal cords) are more associated with male names, and unvoiced phonemes (no vibration of the vocal cords) are more associated with female names. Eleven studies test this association between voiced names and gender (a) using 270 million names (more than 80,000 unique names) given to children over 75 years, (b) names across 2 cultures (the U.S. and India), and (c) hundreds of novel names. The voiced gendered name effect was mediated through how hard or soft names sounded, and moderated by gender stereotype endorsement. Although extensive work has demonstrated morphological and physical cues to gender (e.g., facial, bodily, vocal), this work provides a systematic account of name-based cues to gender. Overall, the current research extends work on sound symbolism to names; the way in which a name sounds can be symbolically related to stereotypes associated with its social category.
虽然我们知道某些名字在一种文化中因历史事件而变得流行,但名字最初是如何与不同社会类别联系起来的却尚不清楚。我们提出,在初始音素发音过程中的声带振动在解释哪些名字被分配给男性或女性方面起着关键作用。这产生了一种有声的性别化名字效应,即浊音音素(声带振动)与男性名字的关联更强,而清音音素(声带无振动)与女性名字的关联更强。十一项研究对浊音名字与性别的这种关联进行了测试:(a) 使用了75年来给儿童起的2.7亿个名字(超过80000个独特名字);(b) 涉及两种文化(美国和印度)的名字;(c) 数百个新名字。有声的性别化名字效应是通过名字听起来的难易程度来介导的,并受到性别刻板印象认同的调节。尽管大量研究已经证明了性别在形态和生理上的线索(例如面部、身体、声音),但这项研究提供了基于名字的性别线索的系统解释。总体而言,当前的研究将声音象征的研究扩展到了名字上;名字的发音方式可以在象征意义上与与其社会类别相关的刻板印象联系起来。