• 文献检索
  • 文档翻译
  • 深度研究
  • 学术资讯
  • Suppr Zotero 插件Zotero 插件
  • 邀请有礼
  • 套餐&价格
  • 历史记录
应用&插件
Suppr Zotero 插件Zotero 插件浏览器插件Mac 客户端Windows 客户端微信小程序
定价
高级版会员购买积分包购买API积分包
服务
文献检索文档翻译深度研究API 文档MCP 服务
关于我们
关于 Suppr公司介绍联系我们用户协议隐私条款
关注我们

Suppr 超能文献

核心技术专利：CN118964589B侵权必究
粤ICP备2023148730 号-1Suppr @ 2026

文献检索

告别复杂PubMed语法，用中文像聊天一样搜索，搜遍4000万医学文献。AI智能推荐，让科研检索更轻松。

立即免费搜索

文件翻译

保留排版，准确专业，支持PDF/Word/PPT等文件格式，支持 12+语言互译。

免费翻译文档

深度研究

AI帮你快速写综述，25分钟生成高质量综述，智能提取关键信息，辅助科研写作。

立即免费体验

Pharmaceutical Marketing for Rare Diseases: Regulating Drug Company Promotion in an Era of Unprecedented Advertisement.

作者信息

Mailankody Sham, Prasad Vinay

机构信息

Myeloma Service, Division of Hematologic Oncology, Department of Medicine, Memorial Sloan Kettering Cancer Center, New York, New York.

Knight Cancer Institute, Division of Hematology Oncology, Oregon Health & Science University, Portland3Department of Public Health and Preventive Medicine and Center for Health Care Ethics, Oregon Health & Science University, Portland.

出版信息

JAMA. 2017 Jun 27;317(24):2479-2480. doi: 10.1001/jama.2017.5784.

DOI:10.1001/jama.2017.5784
PMID:28520871
Abstract
摘要

相似文献

1
Pharmaceutical Marketing for Rare Diseases: Regulating Drug Company Promotion in an Era of Unprecedented Advertisement.罕见病的药物营销：在广告前所未有的时代规范制药公司的推广行为
JAMA. 2017 Jun 27;317(24):2479-2480. doi: 10.1001/jama.2017.5784.
2
Reforming direct-to-consumer advertising.改革面向消费者的直接广告。
Nat Biotechnol. 2011 May;29(5):397-400. doi: 10.1038/nbt.1865.
3
Selling Health to the Distracted: Consumer Responses to Source Credibility and Ad Appeal Type in a Direct-to-Consumer Advertisement.向注意力分散的人群推销健康：消费者对直接面向消费者广告中来源可信度和广告吸引力类型的反应。
Health Mark Q. 2015;32(3):217-33. doi: 10.1080/07359683.2015.1061847.
4
Correction of misleading information in prescription drug television advertising: The roles of advertisement similarity and time delay.修正处方药电视广告中的误导性信息：广告相似度和时间延迟的作用。
Res Social Adm Pharm. 2017 Mar-Apr;13(2):378-388. doi: 10.1016/j.sapharm.2016.04.004. Epub 2016 Apr 22.
5
Physician Exposure to Direct-to-Consumer Pharmaceutical Marketing: Potential for Creating Prescribing Bias.医生接触直接面向消费者的药品营销：产生处方偏见的可能性。
Am J Med. 2017 Jun;130(6):e247-e248. doi: 10.1016/j.amjmed.2016.12.023. Epub 2017 Jan 12.
6
Disease awareness advertising (DAA) in emerging economy: A comparison between views of consumers and pharmaceutical professionals.新兴经济体中的疾病认知广告（DAA）：消费者与制药专业人士观点比较
Health Mark Q. 2018 Apr-Jun;35(2):134-150. doi: 10.1080/07359683.2018.1490554. Epub 2018 Oct 15.
7
Which prescription for the illegible and unreadable DTC (direct-to-consumer) brief summary--major surgery or euthanasia?对于难以辨认、无法阅读的直接面向消费者的简要总结，哪种解决办法合适——进行重大修改还是彻底摒弃？
Manag Care Q. 2002 Summer;10(3):6-10.
8
TV Drug Commercials: Keeping Physicians Informed.
Can J Urol. 2016 Apr;23(2):8188.
9
A decade of direct-to-consumer advertising of prescription drugs.十年的处方药直接面向消费者的广告宣传。
N Engl J Med. 2007 Aug 16;357(7):673-81. doi: 10.1056/NEJMsa070502.
10
[Management strategy for BCR-ABL negative myeloproliferative neoplasms].[BCR-ABL阴性骨髓增殖性肿瘤的管理策略]
Rinsho Ketsueki. 2014 Jan;55(1):56-65.

引用本文的文献

1
Recommendations for the ethical conduct of vaccination awareness campaigns by biopharmaceutical companies.生物制药公司疫苗宣传活动伦理行为建议。
Hum Vaccin Immunother. 2022 Dec 31;18(1):2021765. doi: 10.1080/21645515.2021.2021765. Epub 2022 Feb 3.
2
Income-Generating Processes of Free Web-Based Digital Health Tools to Engage Patients: Qualitative Analysis.免费网络数字健康工具的创收过程：以吸引患者为目标——定性分析。
J Med Internet Res. 2021 Feb 3;23(1):e23654. doi: 10.2196/23654.
3
Overdiagnosis in primary care: framing the problem and finding solutions.
初级保健中的过度诊断：问题的提出与解决。
BMJ. 2018 Aug 14;362:k2820. doi: 10.1136/bmj.k2820.
4
Trade Agreements and Direct-to-Consumer Advertising of Pharmaceuticals.贸易协定与药品直接面向消费者的广告
Int J Health Policy Manag. 2018 Feb 1;7(2):98-100. doi: 10.15171/ijhpm.2017.124.