Taylor Samuel Hardman, Hinck Alexandra S, Lim Hajin
1 Department of Communication, Cornell University , Ithaca, New York.
2 Department of Information Science, Cornell University , Ithaca, New York.
Cyberpsychol Behav Soc Netw. 2017 Oct;20(10):610-614. doi: 10.1089/cyber.2016.0759.
Selfies are everywhere on social media. Research has focused only on who is posting selfies and has not addressed the audience members viewing selfies. This study aims to fill this gap by analyzing the judgments people make of selfies posted on Facebook. Using an online experiment, we test how including a selfie on a Facebook status update changes people's appraisals of narcissism, message appropriateness, and social attraction. We also consider how the valence and intimacy of the status update text interplay with the selfie to change social judgments. Participants rated posts with selfies as more narcissistic and inappropriate, and less socially attractive. Selfie evaluations also depended upon the valence and intimacy of the status update text. Gender of the selfie poster did not influence evaluation of posts. One implication from these results is that posting selfies on social media may lead to negative judgments about the poster.
自拍照在社交媒体上随处可见。研究仅聚焦于发布自拍照的人，而未涉及浏览自拍照的受众。本研究旨在通过分析人们对脸书上发布的自拍照的评判来填补这一空白。通过一项在线实验，我们测试了在脸书状态更新中包含一张自拍照如何改变人们对自恋、信息适宜性和社交吸引力的评价。我们还考虑了状态更新文本的效价和亲密度如何与自拍照相互作用以改变社会评判。参与者将带有自拍照的帖子评为更自恋、更不适宜且社交吸引力更低。对自拍照的评价还取决于状态更新文本的效价和亲密度。自拍照发布者的性别并未影响对帖子的评价。这些结果的一个启示是，在社交媒体上发布自拍照可能会导致对发布者的负面评判。
