基于2004年至2015年日本现实世界统计数据对应的互联网活动得出的与进入中国市场相关的人们兴趣数据。
Data on people's interests related to entry into the Chinese market based on Internet activity corresponding to real-world statistical data in the period 2004-2015 in Japan.
作者信息
Fan Weiren, Ueda Tomohisa, Sagane Yoshimasa
机构信息
Department of Business Science and Regional Development, Tokyo University of Agriculture, 196 Yasaka, Abashiri, Hokkaido 099-2493, Japan.
Department of Food and Cosmetic Science, Faculty of Bioindustry, Tokyo University of Agriculture, 196 Yasaka, Abashiri, Hokkaido 099-2493, Japan.
出版信息
Data Brief. 2017 Nov 4;15:1015-1018. doi: 10.1016/j.dib.2017.11.014. eCollection 2017 Dec.
This data article describes Internet activities in Japan related to entry into the Chinese market from 2004 to 2015 using data obtained from mining Google Trends. The search volumes were processed and correlated with statistical annual data on the number of Chinese companies founded by investment from Japanese companies. Relative search volumes generated by Google Trends reflect the increase and decrease in the number of Chinese companies founded by Japanese companies in the "real world." The correlation between relative search volumes generated by Google Trends and foundation of companies in the "real world" in the study period (2004-2015) was statistically significant.
本数据文章使用从挖掘谷歌趋势获得的数据，描述了2004年至2015年日本与进入中国市场相关的互联网活动。对搜索量进行了处理，并与日本公司投资成立的中国公司数量的年度统计数据进行了关联。谷歌趋势产生的相对搜索量反映了日本公司在“现实世界”中成立的中国公司数量的增减。在研究期间（2004 - 2015年），谷歌趋势产生的相对搜索量与“现实世界”中公司成立之间的相关性具有统计学意义。
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