Moral hindsight for good actions and the effects of imagined alternatives to reality.

Five experiments identify an asymmetric moral hindsight effect for judgments about whether a morally good action should have been taken, e.g., Ann should run into traffic to save Jill who fell before an oncoming truck. Judgments are increased when the outcome is good (Jill sustained minor bruises), as Experiment 1 shows; but they are not decreased when the outcome is bad (Jill sustained life-threatening injuries), as Experiment 2 shows. The hindsight effect is modified by imagined alternatives to the outcome: judgments are amplified by a counterfactual that if the good action had not been taken, the outcome would have been worse, and diminished by a semi-factual that if the good action had not been taken, the outcome would have been the same. Hindsight modification occurs when the alternative is presented with the outcome, and also when participants have already committed to a judgment based on the outcome, as Experiments 3A and 3B show. The hindsight effect occurs not only for judgments in life-and-death situations but also in other domains such as sports, as Experiment 4 shows. The results are consistent with a causal-inference explanation of moral judgment and go against an aversive-emotion one.