Aronow D B
Massachusetts General Hospital.
Health Care Manage Rev. 1988 Fall;13(4):59-64. doi: 10.1097/00004010-198801340-00008.
HMOs are particularly dependent on their information resources in providing cost-effective, high quality, accessible care. Understanding the role of MIS in HMO marketing activities may guide administrators in evaluating information systems applications within their organizations.
健康维护组织(HMOs)在提供具有成本效益、高质量且可及的医疗服务方面尤其依赖其信息资源。了解管理信息系统(MIS)在健康维护组织营销活动中的作用,可能会指导管理人员评估其组织内的信息系统应用。