Sutter Matthias, Huber Jürgen, Kirchler Michael, Stefan Matthias, Walzl Markus
1Max Planck Institute Bonn, University of Cologne, Cologne, Germany.
2University of Innsbruck, Innsbruck, Austria.
Exp Econ. 2020;23(1):30-52. doi: 10.1007/s10683-019-09608-z. Epub 2019 Mar 19.
There is a heated debate on whether markets erode social responsibility and moral behavior. However, it is a challenging task to identify and measure moral behavior in markets. Based on a theoretical model, we examine in an experiment the relation between trading volume, prices and moral behavior by setting up markets that either impose a negative externality on third parties or not. We find that moral behavior reveals itself in lower trading volume in markets with a negative externality, while prices mostly depend on the market structure. We further investigate individual characteristics that explain trading behavior in markets with negative externalities.
关于市场是否会侵蚀社会责任和道德行为存在激烈的争论。然而，识别和衡量市场中的道德行为是一项具有挑战性的任务。基于一个理论模型，我们通过建立对第三方施加或不施加负外部性的市场，在一项实验中研究交易量、价格与道德行为之间的关系。我们发现，在存在负外部性的市场中，道德行为表现为交易量较低，而价格主要取决于市场结构。我们进一步研究了解释存在负外部性市场中交易行为的个体特征。
