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中国游客赴澳旅游的决定因素:动态需求分析

The determinants of Chinese visitors to Australia: A dynamic demand analysis.

作者信息

Pham Tien Duc, Nghiem Son, Dwyer Larry

机构信息

Griffith Institute for Tourism, Griffith University, 170 Kessels Road, Nathan, QLD 4111, Australia.

Australian Centre for Health Services Innovation, School of Public Health and Social Work, Institute of Health and Biomedical Innovation, Queensland University of Technology, 60 Musk Ave, Kelvin Grove, QLD 4059, Australia.

出版信息

Tour Manag. 2017 Dec;63:268-276. doi: 10.1016/j.tourman.2017.06.015. Epub 2017 Jul 1.

Abstract

Although China has progressively become an important inbound tourism market for Australia, its demand elasticities have been little studied to date. This study examines the determinants of Chinese visitors to Australia using a dynamic time-series estimator. Interesting findings include a high income elasticity as a source of the continuous doubledigit growth rates in Chinese arrivals that Australia has experienced over the past two decades, together with relatively high total trip price elasticities for both short run and long run. A trend of Chinese outbound to Australia is also identified. From a policy perspective, the results confirm that keeping a low cost of visiting Australia, both ground and travel costs, is a good strategy to secure greater numbers of Chinese tourists.

摘要

尽管中国已逐渐成为澳大利亚重要的入境旅游市场,但迄今为止,其需求弹性鲜有研究。本研究使用动态时间序列估计器考察了赴澳中国游客的决定因素。有趣的发现包括:高收入弹性是过去二十年来澳大利亚接待中国游客数量持续两位数增长的一个原因,同时短期和长期的总旅行价格弹性都相对较高。还确定了中国游客赴澳旅游的一种趋势。从政策角度来看,结果证实,保持赴澳旅游的低成本,包括地面成本和旅行成本,是吸引更多中国游客的一个良好策略。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/9c3e/7127086/d832d9d80846/gr1_lrg.jpg

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