School of Public Health, University of Adelaide, 57 North Terrace, Adelaide, South Australia 5000, Australia.
Health Policy Centre, South Australian Health and Medical Research Institute (SAHMRI), North Terrace, Adelaide, South Australia, 5000, Australia.
Alcohol Alcohol. 2020 Oct 20;55(6):674-680. doi: 10.1093/alcalc/agaa064.
To quantify the depictions of alcohol in the popular Australian reality TV show-Bachelor in Paradise (season 1: 2018).
All 16 episodes were coded in 1-min intervals for the presence of alcoholic beverage related content and non-alcoholic beverage content, and the categories of actual use, implied use and other references.
Alcohol was highly prevalent in all episodes. Alcohol content occurred frequently, with 70.7% of intervals having any alcohol content. Actual alcohol use occurred in 31.9% of 1-min intervals, implied alcohol use occurred in 63.4% of intervals and other alcohol references occurred in 14.0% of intervals. Alcohol content was present in the first or second 1-min interval of all 16 episodes. Alcohol content was more than twice as prevalent as non-alcoholic content (34.0%).
The high volume of alcohol content depicted in the show is of concern, due to the important influence it may have on the audience. Vulnerable viewers, especially minors and young adults, are being exposed to ubiquitous alcohol references. This may influence their perceptions of normal alcohol use, their attitudes toward alcohol and their own consumption of alcohol. A stronger regulatory regime is required in Australia to protect young people more effectively from depictions in television programs.
定量描述澳大利亚热门真人秀节目《单身汉天堂》（第 1 季：2018 年）中的酒精内容。
以 1 分钟为间隔，对所有 16 集的节目进行编码，以确定含酒精饮料相关内容和不含酒精饮料内容、实际使用、暗示使用和其他引用类别的存在情况。
所有剧集均高度呈现了酒精内容。酒精含量频繁出现，70.7%的间隔时间含有任何酒精含量。实际饮酒发生在 31.9%的 1 分钟间隔时间内，暗示饮酒发生在 63.4%的间隔时间内，其他酒精引用发生在 14.0%的间隔时间内。所有 16 集的第一或第二个 1 分钟间隔时间都有酒精内容。酒精含量比非酒精含量（34.0%）高出两倍多。
由于其可能对观众产生的重要影响，节目中大量描绘的酒精内容令人担忧。脆弱的观众，特别是未成年人和年轻人，正接触到无处不在的酒精引用。这可能影响他们对正常饮酒的看法、对酒精的态度以及他们自己的饮酒行为。澳大利亚需要更严格的监管制度，以更有效地保护年轻人免受电视节目中酒精内容的影响。
