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最有助于提升业务的商业举措。

The Best Business Moves You Can Use To Enhance Your Practice.

机构信息

Private Practice, Lam Facial Plastics, 6101 Chapel Hill Boulevard, Suite 101, Plano, TX 75093, USA.

出版信息

Facial Plast Surg Clin North Am. 2020 Nov;28(4):523-529. doi: 10.1016/j.fsc.2020.07.003.

DOI:10.1016/j.fsc.2020.07.003
PMID:33010871
Abstract

This article offers a practical approach for cosmetic surgeons to develop and enhance their clinical practice by offering pearls that have worked for the author. Leadership of staff is the cornerstone of developing a successful business practice by hiring, retaining, and inspiring key talent. It is important to develop a clear vision for a practice and to articulate a unique selling proposition that can attract patients and be effectively communicated by authentic videos. Peers can be a source of accountability and feedback and can help provide support and structure to a business owner.

摘要

本文为美容外科医生提供了一种实用方法,通过提供对作者有用的经验之谈来发展和增强他们的临床实践。通过招聘、留住和激励关键人才,对员工进行领导力培训是发展成功业务实践的基石。为实践制定明确的愿景,并提出一个独特的销售主张,以吸引患者并通过真实的视频有效地进行沟通,这一点很重要。同行可以成为问责制和反馈的来源,并可以帮助企业主提供支持和结构。

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