Cleveland Clinic Lerner College of Medicine, Case Western Reserve University, Cleveland, OH, USA.
Department of Otolaryngology-Head and Neck Surgery, Johns Hopkins University School of Medicine, Baltimore, MD, USA.
Ann Otol Rhinol Laryngol. 2021 Aug;130(8):961-965. doi: 10.1177/0003489420987977. Epub 2021 Jan 16.
In addition to clinical and social disruption, the Coronavirus Disease 2019 (COVID-19) pandemic has affected many aspects of the otolaryngology residency application process. With delays in the 2021 Electronic Residency Applications Service (ERAS) timeline, students and programs have had more time to interact prior to the formal application process. This communication will report recent trends in social media presence by OHNS residency programs, and discuss mechanisms to compensate for decreased applicant-program interactions using social media ahead of the 2021 Match.
In a cross-sectional study of the accredited otolaryngology residency programs in the United States, the number of social media profiles on Twitter, Instagram, and Facebook from 2009 to 2019 were recorded and compared.
Most programs (61%) have at least 1 social media profile. Over the past 10 years, the number of programs on social media has increased. During the COVID-19 pandemic, Twitter and Instagram showed higher rates of growth compared to Facebook. With the reduction of in-person opportunities for interactions, both applicants and programs are utilizing social media to showcase their values and their research. Twitter, in particular, also serves as a platform for professional networking.
Both Twitter and Instagram are growing in popularity among programs and applicants to enhance networking. Social media is a powerful tool for networking and may help compensate for limitations imposed on the residency match process by the COVID-19 pandemic while maintaining professionalism considerations. The impact of social media on the 2021 otolaryngology residency match is an evolving phenomenon.
除了临床和社会方面的混乱，2019 年冠状病毒病（COVID-19）大流行还影响了耳鼻喉科住院医师申请流程的许多方面。随着 2021 年电子住院医师申请服务（ERAS）时间的延迟，学生和项目在正式申请流程之前有了更多的互动时间。本通讯将报告耳鼻喉科住院医师项目在社交媒体上的最新趋势，并讨论在 2021 年 Match 之前利用社交媒体补偿申请人与项目互动减少的机制。
在美国经认证的耳鼻喉科住院医师培训计划的横断面研究中，记录并比较了 2009 年至 2019 年期间在 Twitter、Instagram 和 Facebook 上的社交媒体资料数量。
大多数项目（61%）至少有 1 个社交媒体资料。在过去的 10 年中，使用社交媒体的项目数量有所增加。在 COVID-19 大流行期间，与 Facebook 相比，Twitter 和 Instagram 的增长率更高。由于面对面互动机会减少，申请人和项目都在利用社交媒体展示他们的价值观和研究成果。特别是 Twitter，它也是一个专业网络平台。
Twitter 和 Instagram 都受到项目和申请人的欢迎，以增强网络联系。社交媒体是一个强大的网络工具，可能有助于弥补 COVID-19 大流行对住院医师匹配过程的限制，同时保持专业考虑。社交媒体对 2021 年耳鼻喉科住院医师匹配的影响是一个不断发展的现象。
