Araújo Vila Noelia, Fraiz Brea Jose Antonio, de Araújo Arthur Filipe
Business and Tourism Faculty, University of Vigo, 32004 Ourense, Spain.
Department of Economics, Management, Industrial Engineering and Tourism, University of Aveiro, 3810193 Aveiro, Portugal.
Eur J Investig Health Psychol Educ. 2019 Sep 5;10(1):70-81. doi: 10.3390/ejihpe10010007.
Concerns with health and wellness are currently a global trend. Consequently, people have increasingly been engaging in some form of regular sports practice in their adult lives. This is evidenced by the rise of markets that are related to the sports sector. One of those market trends is active tourism, which refers to the practice of physical activities in natural environments within a tourist destination. In this context, people travel to certain places, typically with friends or as couples, to engage in sports activities of greater or lesser intensities. This allows for them to disconnect with their daily routines and provides them all of the positive health-related outcomes that are associated with exercising. Therefore, health tourism is also an efficient tool against sedentariness. The present study explores which sports are currently the most popular amongst active tourists, which attributes they value the most when choosing a destination, and what is their expenditure pattern. To this end, a sample of 60 individuals who have engaged in some form of active tourism in Galicia is surveyed. The findings suggest that active tourists are particularly interested in dedicating their discretionary time to travelling and they have a higher daily expenditure within the destination than the average tourist.
对健康和 wellness 的关注目前是一种全球趋势。因此，人们在成年生活中越来越多地参与某种形式的定期体育锻炼。与体育部门相关的市场的兴起就证明了这一点。其中一个市场趋势是积极旅游，它指的是在旅游目的地的自然环境中进行体育活动的行为。在这种背景下，人们前往某些地方，通常是与朋友或伴侣一起，参与强度或大或小的体育活动。这使他们能够从日常事务中解脱出来，并为他们带来与锻炼相关的所有积极的健康成果。因此，健康旅游也是对抗久坐不动的有效工具。本研究探讨了目前哪些运动在积极旅游游客中最受欢迎，他们在选择目的地时最看重哪些属性，以及他们的消费模式是怎样的。为此，对 60 名在加利西亚参与过某种形式积极旅游的个人进行了调查。研究结果表明，积极旅游游客特别热衷于将他们的自由支配时间用于旅行，并且他们在目的地的每日支出高于普通游客。
