Winson Anthony, Choi Jin Young, Hunter Devan, Ramsundar Chantelle
Department of Sociology and Anthropology, University of Guelph, Guelph, ON N1G2W1 Canada.
Department of Sociology, Sam Houston State University, Huntsville, TX USA.
Marit Stud. 2022;21(1):99-113. doi: 10.1007/s40152-021-00245-y. Epub 2021 Sep 27.
The concept of sustainable consumption is a much debated practice that has been seen as an outcome of the emergence of -a concept that brings together the citizen and the environment in a framework that is underlined by social justice considerations and incorporates a vision of citizenship that involves both the private sphere and the public sphere of human activity. This study examines Canadian consumer awareness and uptake of certified sustainable seafood. We introduce the concepts and as a way of framing our research. Seafood ecolabels may be a valuable tool in translating general environmental concern about the marine environment into more sustainable fisheries practices. We conducted an on-site consumer survey in the Greater Toronto Area and a nearby city. Our findings showed that in contrast to high levels of awareness of the importance of the marine environment and the sustainability of seafood, consumers had a limited understanding about the meaning of sustainability in the case of seafood, and little knowledge about actual ecolabels found in the Canadian marketplace. Attitudes towards the marine environment and sustainable seafood, understanding of the meaning of seafood sustainability, and purchasing behaviors of sustainable seafood were significantly different by some socio-demographic characteristics. Positive attitudes towards the marine environment and sustainable seafood and better understanding of seafood sustainability were significantly associated with the increased purchasing of ecolabeled seafood. Lack of understanding of ecolabels, limited information about product sustainability, and lack of in-store guidance were identified as key barriers to purchasing ecolabeled seafood products.
可持续消费的概念是一个备受争议的实践，它被视为一种概念出现的结果，这种概念在社会正义考量的框架下，将公民与环境结合在一起，并包含了一种涉及人类活动私人领域和公共领域的公民身份愿景。本研究考察了加拿大消费者对经认证的可持续海鲜的认知和接受情况。我们引入了[具体概念未给出]的概念作为构建我们研究的一种方式。海鲜生态标签可能是将对海洋环境的普遍环境关注转化为更可持续渔业实践的一个有价值的工具。我们在大多伦多地区和附近一个城市进行了一项现场消费者调查。我们的研究结果表明，与对海洋环境重要性和海鲜可持续性的高度认知形成对比的是，消费者对海鲜可持续性的含义理解有限，并且对加拿大市场上实际的生态标签知之甚少。一些社会人口统计学特征在对海洋环境和可持续海鲜的态度、对海鲜可持续性含义的理解以及可持续海鲜的购买行为方面存在显著差异。对海洋环境和可持续海鲜的积极态度以及对海鲜可持续性的更好理解与购买带有生态标签海鲜的增加显著相关。对生态标签缺乏理解、关于产品可持续性的信息有限以及店内缺乏指导被确定为购买带有生态标签海鲜产品的关键障碍。
