National Centre for Epidemiology and Population Health, Australian National University, Acton, Canberra 2601, Australia.
School of Human Ecology, Sukhothai Thammathirat Open University, Nonthaburi 11120, Thailand.
Int J Environ Res Public Health. 2022 May 12;19(10):5882. doi: 10.3390/ijerph19105882.
Mothers have traditionally sought child feeding information from social connections. While mothers are heavily engaged on social media and value peer support in online communities, very little is known about how they use online communities for information about child feeding practices after exclusive breastfeeding cessation. This study explores mothers' perceptions of joining Facebook child feeding support groups. Individual semi-structured interviews with ten Thai mothers were conducted. The transcribed interviews were analyzed using a phenomenological hermeneutical approach. Our findings highlighted that Thai mothers participated in Facebook child feeding support groups in a deliberate effort to reduce their uncertainty by normalizing the process through accessing the shared experiences of others. One of their intentions was to seek menu recipes based on favorable psychosocial and environmental factors. Implications for using social media in health promotion and communication include the importance of building appropriate common practices through social collaboration and interactivity to supplement traditional knowledge and attitudes.
母亲们传统上会从社交关系中获取喂养孩子方面的信息。虽然母亲们在社交媒体上投入了大量时间,并且重视在线社区中的同伴支持,但对于她们在停止纯母乳喂养后如何利用在线社区获取有关喂养实践的信息,目前还知之甚少。本研究探讨了母亲们对加入 Facebook 喂养孩子支持小组的看法。对 10 位泰国母亲进行了个人半结构化访谈。使用现象学解释学方法对转录的访谈进行了分析。我们的研究结果表明,泰国母亲们有意加入 Facebook 喂养孩子支持小组,通过他人的共同经验来使这个过程正常化,从而减少她们的不确定性。她们的意图之一是根据有利的社会心理和环境因素寻找菜单食谱。将社交媒体应用于健康促进和沟通的意义包括通过社会协作和互动构建适当的共同实践的重要性,以补充传统知识和态度。