巴西生育诊所网站提供信息的质量：符合巴西医学委员会（CFM）和美国生殖医学学会（ASRM）指南。

Quality of information provided by Brazilian Fertility Clinic websites: Compliance with Brazilian Medical Council (CFM) and American Society for Reproductive Medicine (ASRM) Guidelines.

机构信息

Departamento de Ginecologia e Obstetrícia, Faculdade de Medicina da UFMG, Belo Horizonte, MG, Brazil.

ORIGEN Centro de Medicina Reprodutiva, Belo Horizonte, MG, Brazil.

出版信息

JBRA Assist Reprod. 2023 Jun 22;27(2):169-173. doi: 10.5935/1518-0557.20220026.

DOI:10.5935/1518-0557.20220026

PMID:35916465

原文链接:https://pmc.ncbi.nlm.nih.gov/articles/PMC10279427/

Abstract

OBJECTIVE

To evaluate the websites of Brazilian fertility clinics included in the 11th Report of the National Embryo Production System (SisEmbrio, 2017) for compliance with the 2004 American Society for Reproductive Medicine (ASRM) and the Brazilian Medical Council (Conselho Federal de Medicina, CFM) guidelines for advertising.

METHODS

We performed an online evaluation of the websites of clinics listed in the 11th SisEmbrio report based on criteria from the 2004 ASRM guidelines (publication of success rates, live birth rates (LBR), method of LBR calculation, success rates by age range and diagnosis, experimental/investigational nature of procedures and the practice of comparison marketing) and CFM guidelines (clinic director name and register visible on the website; no prices displayed, no photos of patients nor success stories with patient identification).

RESULTS

A total of 161 SiSEmbrio-registered clinics were evaluated: 153 (95.0%) had functional websites, and only seven were public clinics. Social media presence was as follows: 87 (54.03%) were on WhatsApp; 128 (79.5%) were on Facebook; and 122 (75.8%) were on Instagram. Seventy-five (46.6%) were on other social media platforms (YouTube, LinkedIn, and Twitter). Regarding CFM recommendations, 49 (30.4%) showed information of a registered director, 85 (52.8%) showed patient photos on their websites and/or social media accounts. Fifty-four clinics published success rates (33.5%) and 19 (11.8%) used their own data, whereas seven (4.3%) showed pregnancy rates by age. None reported LBR or advertised prices.

CONCLUSIONS

The information published online by Brazilian fertility clinics is heterogeneous in nature. A significant portion of the websites does not follow some of the ASRM and CFM guidelines for advertising.

摘要

目的

评估 2017 年第 11 期国家胚胎生产系统报告（SisEmbrio）中包含的巴西生育诊所的网站，以评估其是否符合 2004 年美国生殖医学学会（ASRM）和巴西医学委员会（Conselho Federal de Medicina，CFM）的广告准则。

方法

根据 2004 年 ASRM 指南（成功率、活产率（LBR）、LBR 计算方法、按年龄范围和诊断分类的成功率、程序的实验/研究性质以及比较营销实践）和 CFM 指南（诊所主任姓名和注册信息在网站上可见；不显示价格、不展示患者照片或带有患者身份的成功案例），对 SisEmbrio 报告中列出的诊所网站进行在线评估。

结果

共评估了 161 家 SiSEmbrio 注册诊所：其中 153 家（95.0%）有功能齐全的网站，仅有 7 家是公立诊所。社交媒体的使用情况如下：87 家（54.03%）在 WhatsApp 上；128 家（79.5%）在 Facebook 上；122 家（75.8%）在 Instagram 上。75 家（46.6%）在其他社交媒体平台（YouTube、LinkedIn 和 Twitter）上。根据 CFM 的建议，49 家（30.4%）显示注册主任的信息，85 家（52.8%）在其网站和/或社交媒体账户上展示患者照片。54 家诊所公布了成功率（33.5%），19 家（11.8%）使用自己的数据，而 7 家（4.3%）按年龄报告妊娠率。没有一家诊所公布活产率或广告价格。