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数字货币接受度的跨国比较:将UTAUT2整合到信息技术采纳模型中

Cross-Countries Comparison Toward Digital Currency Acceptance: Integrating UTAUT2 Into ITM.

作者信息

Lin Xin, Zhang Qiuxiang, Jong Din

机构信息

School of Economics and Management, Northeast Electric Power University, Jilin City, China.

Economic Management Department, Weifang Engineering Vocational College, Weifang, China.

出版信息

Front Psychol. 2022 Jul 18;13:944720. doi: 10.3389/fpsyg.2022.944720. eCollection 2022.

Abstract

In the context of digital monetary market integration, the importance of cross-border digital currency research is receiving prominent attention. This study integrated Extended Unified Theory of Acceptance and Use of Technology (UTAUT2) and initial trust factors (ITM) into an integrative framework, which synthetically complemented the objective measures and subjective insights of digital currencies. The results indicated the integrated framework, which verified its robustness predicting the acceptance and recommendation intention of digital currency. By analyzing the two different features of digital currencies, this research puts forward a set of targeted solutions to ensure that users of Chinese and Korean digital currencies make a long-term policy for the sustainability, eventually benefitting the cross-border digital monetary transactions and economic cooperation in Asia, which leads the world to the sustainable development in the digital currencies field.

摘要

在数字货币市场一体化的背景下,跨境数字货币研究的重要性正受到显著关注。本研究将扩展的技术接受与使用统一理论(UTAUT2)和初始信任因素(ITM)整合到一个综合框架中,该框架综合补充了数字货币的客观度量和主观见解。结果表明,该综合框架验证了其在预测数字货币接受度和推荐意愿方面的稳健性。通过分析数字货币的两个不同特征,本研究提出了一套针对性的解决方案,以确保中国和韩国数字货币用户制定长期可持续性政策,最终使亚洲的跨境数字货币交易和经济合作受益,引领世界在数字货币领域实现可持续发展。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/1e4d/9341293/2dcfa53b78fe/fpsyg-13-944720-g0001.jpg

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