UMT Business School, University of Management and Technology, Ho Chi Minh City, Viet Nam.
UMT Business School, University of Management and Technology, Ho Chi Minh City, Viet Nam; BETA, CNRS, INRAE, University of Strasbourg, Strasbourg, France.
J Environ Manage. 2022 Oct 15;320:115909. doi: 10.1016/j.jenvman.2022.115909. Epub 2022 Aug 11.
Understanding the evidence-based elements that impact the adoption of organic farming is advantageous for the proper management of such adoption. Our research examines the influence of socio-psychological factors in promoting organic agriculture in Vietnam, including peer influence, social norms and personal norms. Cluster analysis is applied to account for individuals' heterogeneity in environmental beliefs regarding adopting organic farming. We find that peer influence, such as the frequency of communication and the existence of organic farming neighbors, are critical components of organic agriculture. Moreover, social and personal norms could also play a key role in incentivizing environmentally concerned farmers to convert to organic farming. Therefore, policymakers should encourage neighborhood collaboration, establish a channel for farmers to promote interaction between farmers and promote farmers' recognition of the importance of organic agriculture to effectively drive them toward the sustainable adoption of organic farming.
了解影响有机农业采用的循证要素对于有机农业的合理管理是有利的。我们的研究考察了社会心理因素对越南推广有机农业的影响，包括同伴影响、社会规范和个人规范。聚类分析用于解释个体在采用有机农业方面的环境信念的异质性。我们发现，同伴影响，如沟通的频率和有机农业邻居的存在，是有机农业的关键组成部分。此外，社会规范和个人规范也可以在激励有环境意识的农民转向有机农业方面发挥关键作用。因此，政策制定者应该鼓励邻里合作，建立一个渠道，让农民之间能够相互促进交流，并提高农民对有机农业重要性的认识，从而有效地推动他们可持续地采用有机农业。
