Terrier Lohyd, Audrin Bertrand
EHL Hospitality Business School, HES-SO, University of Applied Sciences and Arts Western Switzerland, Switzerland.
Case Stud Transp Policy. 2022 Sep;10(3):1720-1726. doi: 10.1016/j.cstp.2022.07.002. Epub 2022 Jul 8.
The purpose of this research is to understand how organizational identification and fear of Covid-19 influence individuals' attitudes, trust, and intention to carpool. For this study, 299 participants completed an online questionnaire in which we assessed their organizational identification, fear of Covid-19, perceived risks, attitude, trust, and intention to carpool. Results show that the relationship between individuals and their organization is an effective lever to promote carpooling. Our results confirm that individuals' trust level and attitude strongly determine carpooling intention. The results highlight a negative relationship between perceived risks and attitude, as well as trust; Covid-19 is also identified as an antecedent to perceived risks. Organizations implementing carpooling solutions should focus on developing organizational identification and address fears associated with Covid-19.
本研究的目的是了解组织认同和对新冠疫情的恐惧如何影响个人拼车的态度、信任和意愿。在本研究中，299名参与者完成了一份在线问卷，我们在问卷中评估了他们的组织认同、对新冠疫情的恐惧、感知风险、态度、信任和拼车意愿。结果表明，个人与其组织之间的关系是促进拼车的有效杠杆。我们的结果证实，个人的信任水平和态度强烈决定拼车意愿。结果突出了感知风险与态度以及信任之间的负相关关系；新冠疫情也被确定为感知风险的一个前因。实施拼车解决方案的组织应专注于培养组织认同，并应对与新冠疫情相关的恐惧。
