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在寻求社群的同时讨论健康:一项关于TikTok上乳糜泻的描述性研究。

Discussing health while seeking community: A descriptive study of celiac disease on TikTok.

作者信息

Jaime Christie, Samuel Lalitha, Fera Joseph, Basch Corey H

机构信息

Department of Public Health, 15665William Paterson University, Wayne, NJ, USA.

Department of Health Promotion and Nutrition Sciences, 2008Lehman College, The City University of New York Bronx, NY, USA.

出版信息

Nutr Health. 2023 Mar;29(1):37-41. doi: 10.1177/02601060221127505. Epub 2022 Sep 23.

DOI:10.1177/02601060221127505
PMID:36148909
Abstract

: For individuals suffering from chronic disease, more than being an information source for health information, social media serves as a dynamic forum for shared goals, emotional and practical support through the sharing of lived experiences. This study envisaged a content analysis of the 100 most widely-viewed English language videos related to celiac disease posted on TikTok. TikTok was searched using the hashtag #celiacdisease. This search term was chosen as it represented the broadest summation of the desired topic with the most views (80 million) of any related hashtag. The first 100 English language videos were selected. The video content was analyzed against predetermined descriptive categories, deductively derived content related to facts about celiac disease from a reliable source, and inductive content categories derived during the coding process. : The 100 videos included in this study received a total of 44,056,600 likes. The average number of likes across all videos was 440,566 with a standard deviation of 656,642.06. Two of the three categories were present in a majority (>50) of the videos. They were practical information on diet therapy management (n = 63) and challenges in managing celiac disease (n = 73). In both instances, videos featuring this content also garnered a majority of the likes, 74.18% and 82.9% respectively. Independent one-tailed t-tests (α = .05) returned significant results for the diagnosis-related information (p = .0390) and practical information in diet therapy management (p = .0358) categories. On average, videos that included diagnosis-related information received more likes than those that did not: 672,983.33 vs. 340,958.57. Similarly, the average number of likes was significantly higher for videos that included practical information on diet therapy management (518,715.87) vs. those that did not (307,500). : This study further confirms the growing trend of people using social media to discuss health issues in a way that is free and easily accessible among communities with shared experiences. The long-term effects of using personal narratives as credible sources of behavioral change for health, medical, or professional resources can be further investigated.

摘要

对于患有慢性病的人来说,社交媒体不仅仅是健康信息的来源,更是一个充满活力的平台,通过分享生活经历,实现共同目标、给予情感支持和实际帮助。本研究旨在对TikTok上发布的100个观看量最高的与乳糜泻相关的英语视频进行内容分析。使用标签#celiacdisease在TikTok上进行搜索。选择这个搜索词是因为它代表了所需主题的最广泛总结,且是所有相关标签中观看量最高的(8000万)。选取了前100个英语视频。根据预先确定的描述性类别对视频内容进行分析,从可靠来源演绎得出与乳糜泻事实相关的内容,以及在编码过程中归纳得出的内容类别。:本研究纳入的100个视频总共获得了44056600个赞。所有视频的平均点赞数为440566,标准差为656642.06。三个类别中的两个在大多数(>50)视频中出现。它们是饮食治疗管理的实用信息(n = 63)和乳糜泻管理中的挑战(n = 73)。在这两种情况下,包含此类内容的视频也获得了大部分赞,分别为74.18%和82.9%。独立单尾t检验(α = 0.05)在诊断相关信息(p = 0.0390)和饮食治疗管理实用信息(p = 0.0358)类别中得出了显著结果。平均而言,包含诊断相关信息的视频比不包含的视频获得了更多赞:672983.33对340958.57。同样,包含饮食治疗管理实用信息的视频(518715.87)的平均点赞数显著高于不包含此类信息的视频(307500)。:本研究进一步证实了人们利用社交媒体以一种在有共同经历的群体中自由且易于获取的方式讨论健康问题的趋势日益增长。使用个人叙述作为健康、医疗或专业资源行为改变的可靠来源的长期影响可进一步研究。

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