Mina Giorgio, Peira Giovanni, Bonadonna Alessandro
Department of Management, University of Turin, Corso Unione Sovietica 218 bis, 10134 Turin, Italy.
Foods. 2023 Feb 2;12(3):646. doi: 10.3390/foods12030646.
Edible insects recently gained attention as a potential contributor to the future sustainability of the food system. Insect farming has indeed shown to have environmental and nutritional benefits, but edible insects are still an unusual foodstuff in Europe. The purpose of this article is to analyze the barriers and drivers of insect consumption in Europe and to identify the most promising strategies to convince consumers to include insect-based products in their diets. To answer these research questions, a systematic review of the literature on the consumer's point of view about insects as food was performed. The results show that the main barrier to the development of this market is related to the psychological rejection of consumers induced by disgust toward entomophagy. To break down these barriers, it is essential to increase the general knowledge about the environmental and nutritional benefits of entomophagy. Furthermore, the limited size of the edible insect market appears to be a structural barrier. Expanding the reach of the market and consumer familiarity with edible insects will increase their acceptability. Finally, some product-related strategies are also highlighted. Furthermore, this article brings new knowledge about the effectiveness of the environmental motive in convincing consumers to try edible insects.
可食用昆虫最近作为未来食品系统可持续发展的潜在贡献者而受到关注。昆虫养殖确实已显示出具有环境和营养方面的益处,但在欧洲,可食用昆虫仍是一种不常见的食品。本文的目的是分析欧洲昆虫消费的障碍和驱动因素,并确定最有前景的策略,以说服消费者在饮食中纳入以昆虫为原料的产品。为回答这些研究问题,我们对有关消费者对昆虫作为食物的看法的文献进行了系统综述。结果表明,这个市场发展的主要障碍与消费者因对食用昆虫感到厌恶而产生的心理排斥有关。为打破这些障碍,增加关于食用昆虫的环境和营养益处的常识至关重要。此外,可食用昆虫市场规模有限似乎是一个结构性障碍。扩大市场覆盖范围以及消费者对可食用昆虫的熟悉程度将提高它们的可接受性。最后,还强调了一些与产品相关的策略。此外,本文还带来了关于环境动机在说服消费者尝试可食用昆虫方面有效性的新知识。