Department of Advertising and Public Relations, Hanyang University (ERICA), Ansan, Republic of Korea.
Cyberpsychol Behav Soc Netw. 2023 Jun;26(6):432-439. doi: 10.1089/cyber.2022.0265. Epub 2023 May 24.
Despite the rapidly increasing number of female gamers worldwide, female players are still experiencing discrimination, stereotyping, and objectification in digital games. The present study examined the relationships among gender stereotypes, sexism, and sexual harassment in online games, and further investigated how enhanced social presence contributes to intensifying the effects of gender stereotypes and sexism on sexual harassment. An online survey was conducted among 521 young male Korean gamers who regularly play two genres of online games: role-playing games and first-person shooter games. The results of moderated-mediation analyses using Hayes PROCESS macro models confirmed that gender stereotypes had significant effects on hostile and benevolent in-game sexism. A significant interaction was also observed between in-game sexism and social presence in predicting sexual harassment in online games. The findings from this study confirm the role of social presence as an amplifier that reinforces gender stereotypes and discrimination in competitive and violent online game environments.
尽管全球女性游戏玩家的数量迅速增加,但女性玩家在数字游戏中仍然面临歧视、刻板印象和物化。本研究考察了性别刻板印象、性别歧视和网络游戏中的性骚扰之间的关系,并进一步探讨了增强的社会存在感如何加剧性别刻板印象和性别歧视对性骚扰的影响。对 521 名经常玩角色扮演游戏和第一人称射击游戏这两种在线游戏的年轻韩国男性游戏玩家进行了在线调查。使用 Hayes PROCESS 宏模型进行的调节中介分析的结果证实,性别刻板印象对游戏中的敌对和仁慈性别歧视有显著影响。游戏中的性别歧视和社会存在感之间的交互作用也显著预测了网络游戏中的性骚扰。本研究的结果证实了社会存在感作为一种放大器的作用,它加剧了竞争激烈和暴力的网络游戏环境中的性别刻板印象和歧视。
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