Universidade da Integração Internacional da Lusofonia Afro-Brasileira. Av. da Abolição 3, Centro. 62790-000 Redenção CE Brasil.
Universidade Regional do Cariri. Crato CE Brasil.
Cien Saude Colet. 2023 Jun;28(6):1809-1818. doi: 10.1590/1413-81232023286.14252022. Epub 2022 Nov 10.
This article analyzes the communication of the cover image of the National Policy for Comprehensive Health of Lesbians, Gays, Bisexuals, Transvestites, and Transgender. This is a qualitative-descriptive study with image analysis conducted in the light of Judith Butler's concepts. The textual corpus included 13 texts, six pictures, and the background. The main colors used were black and blue. The human figures that perform the male gender are superimposed upon those of the female gender. The texts only situate the content of the document as public policy. The principle of knowledge disseminated was gender identity, and this term was identified more frequently. The cover of the document reinforces stereotypes by representing traditional gender performances in a fixed way and disregarding the political use of the colors of the movement it purports to represent.
这篇文章分析了《全国女同性恋、男同性恋、双性恋、跨性别者全面健康政策》封面图像的传播。这是一项定性描述研究,采用了朱迪斯·巴特勒的概念进行图像分析。文本语料包括 13 篇文本、6 张图片和背景。主要使用的颜色是黑色和蓝色。扮演男性性别的人形被叠加在扮演女性性别的人形上。文本仅将文件的内容定位为公共政策。所传播的知识原则是性别认同,并且这个术语被更频繁地识别。该文件的封面通过以固定的方式表现传统的性别表现来强化刻板印象,并且忽略了它所代表的运动的颜色的政治用途。