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我们能否“推动”人们养成更好的垃圾分类习惯?通过习惯、分离效率感和外部环境感知来调节的政策干预。

Can we 'Nudge' people to better waste separation behaviours? Policy interventions mediated by habit, sense of separation efficiency and external environmental perceptions.

机构信息

School of Environment & Natural Resources, Renmin University of China, Haidian, Beijing, PR China.

College of Economics and Management, China Agricultural University, Haidian, Beijing, PR China.

出版信息

Waste Manag Res. 2024 May;42(5):372-383. doi: 10.1177/0734242X231187579. Epub 2023 Jul 24.

Abstract

This article studies the impact of intervention measures with nudge characteristics on residents' waste separation behaviours under the background of new 'Beijing Municipal Regulation on Domestic Waste Management'. We analyse whether and how nudge interventions affect residents' waste separation behaviours through the Ordered Logit model and mediation analysis. Our research results show that three nudge tools, namely, the timing and fixed-point separation system, the cleaning staff guidance system and the uniform clothing and styling, can effectively promote residents from low classification levels to high classification levels. In the process of nudging interventions, factors such as residents' waste separation habit, external environmental perception and the sense of separation efficiency play a mediating role. Our study's findings suggest that effective nudge tools are helpful in cultivating residents' separation habits and hence we recommend that policy makers promote and popularise them in their attempt to improve domestic waste management behaviours.

摘要

本文研究了在新的《北京市生活垃圾管理条例》背景下,具有助推特点的干预措施对居民垃圾分类行为的影响。我们通过有序逻辑回归模型和中介分析,分析了助推干预措施是否以及如何影响居民的垃圾分类行为。研究结果表明,三种助推工具,即定时定点分离系统、清洁人员指导系统和统一着装风格,可以有效地促进居民从低分类水平向高分类水平转变。在助推干预过程中,居民垃圾分类习惯、外部环境感知和分离效率感等因素发挥了中介作用。本研究结果表明,有效的助推工具有助于培养居民的分离习惯,因此我们建议政策制定者推广和普及这些工具,以改善生活垃圾管理行为。

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