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本文引用的文献

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Association Between Drug Characteristics and Manufacturer Spending on Direct-to-Consumer Advertising.药物特性与药品制造商直接面向消费者的广告支出之间的关联。
JAMA. 2023 Feb 7;329(5):386-392. doi: 10.1001/jama.2022.23968.
2
Consumers' experience with and attitudes toward direct-to-consumer prescription drug promotion: a nationally representative survey.消费者对直接面向消费者的处方药促销的体验和态度：一项全国代表性调查。
Health Mark Q. 2021 Jan-Mar;38(1):1-11. doi: 10.1080/07359683.2021.1947067. Epub 2021 Jul 9.
3
Attention to and Distraction from Risk Information in Prescription Drug Advertising: An Eye Tracking Study.处方药广告中对风险信息的关注与分心：一项眼动追踪研究。
J Public Policy Mark. 2017 Sep 1;36(2):236-245. doi: 10.1509/jppm.16.013.
4
Consumer understanding of the scope of FDA's prescription drug regulatory oversight: A nationally representative survey.消费者对 FDA 处方药监管范围的理解：一项全国代表性调查。
Pharmacoepidemiol Drug Saf. 2020 Feb;29(2):134-140. doi: 10.1002/pds.4914. Epub 2019 Dec 12.
5
Do dissonant ad visuals cause consumers to discount prescription drug side effects?不协调的药品广告视觉效果会导致消费者低估处方药的副作用吗？
Health Mark Q. 2019 Oct-Dec;36(4):337-353. doi: 10.1080/07359683.2019.1680117. Epub 2019 Oct 24.
6
Effects of Written, Auditory, and Combined Modalities on Comprehension by People With Aphasia.书面、听觉和组合模态对失语症患者理解的影响。
Am J Speech Lang Pathol. 2019 Aug 9;28(3):1206-1221. doi: 10.1044/2019_AJSLP-19-0013. Epub 2019 Jun 27.
7
Direct-to-Consumer Advertising of Prescription Drugs and the Patient-Prescriber Encounter: A Systematic Review.直接面向消费者的处方药广告与医患接触：系统评价。
Health Commun. 2020 May;35(6):739-746. doi: 10.1080/10410236.2019.1584781. Epub 2019 Apr 11.
8
An Updated Analysis of Direct-to-Consumer Television Advertisements for Prescription Drugs.直接面向消费者的处方药电视广告的最新分析。
Ann Fam Med. 2018 May;16(3):211-216. doi: 10.1370/afm.2220.
9
Eye-Tracking Evidence that Happy Faces Impair Verbal Message Comprehension: The Case of Health Warnings in Direct-to-Consumer Pharmaceutical Television Commercials.眼动追踪证据表明，笑脸会损害言语信息理解：以面向消费者的药品电视广告中的健康警示为例。
Int J Advert. 2017;36(1):82-106. doi: 10.1080/02650487.2016.1196030. Epub 2016 Jul 4.
10
Communicating Risk Information in Direct-to-Consumer Prescription Drug Television Ads: A Content Analysis.直接面向消费者的处方药电视广告中风险信息的传播：内容分析。
Health Commun. 2019 Feb;34(2):212-219. doi: 10.1080/10410236.2017.1399509. Epub 2017 Nov 10.

Patients as Consumers: Reflections on the FDA's New Rule on Direct-to-Consumer Advertising.

作者信息

Johns Lily, Mezuk Briana

机构信息

Center for Social Epidemiology and Population Health, Department of Epidemiology, University of Michigan School of Public Health, Ann Arbor, Michigan.

Center for Social Epidemiology and Population Health, Department of Epidemiology, University of Michigan School of Public Health, Ann Arbor, Michigan; Research Center for Group Dynamics, Institute for Social Research, University of Michigan, Ann Arbor, Michigan.

出版信息

Am J Prev Med. 2025 Jan;68(1):210-214. doi: 10.1016/j.amepre.2024.08.013. Epub 2024 Aug 22.

DOI:10.1016/j.amepre.2024.08.013
PMID:39179182
原文链接:https://pmc.ncbi.nlm.nih.gov/articles/PMC11663088/
Abstract
摘要