Barone Mauro, De Bernardis Riccardo, Persichetti Paolo
Fondazione Policlinico Universitario Campus Bio-Medico, Via Alvaro del Portillo 200, 00128, Roma, Italy.
Aesthetic Plast Surg. 2025 Jun;49(11):3274-3276. doi: 10.1007/s00266-024-04353-y. Epub 2024 Sep 3.
Aesthetic medicine has grown exponentially in recent decades, becoming a key part of healthcare and wellness, with distinct generational demands shaping its landscape. Baby Boomers seek youthful rejuvenation, preferring noninvasive treatments like botulinum toxin injections and dermal fillers. Generation X favors natural, minimally invasive enhancements, often influenced by authentic testimonials. Millennials, driven by social media and self-care trends, prioritize preventive and enhancement procedures, sharing their experiences online. Generation Z, influenced by social media and digital beauty standards, focuses on prejuvenation and temporary enhancements. For industry professionals, understanding these generational dynamics and leveraging social media is essential to meet diverse patient expectations and enhance engagement.Level of Evidence V This journal requires that authors assign a level of evidence to each article. For a full description of these Evidence-Based Medicine ratings, please refer to the Table of Contents or the online Instructions to Authors www.springer.com/00266 .
近几十年来，美容医学呈指数级增长，已成为医疗保健和健康领域的关键组成部分，不同代际的需求塑造了其格局。婴儿潮一代追求年轻化，更喜欢肉毒杆菌毒素注射和真皮填充剂等非侵入性治疗。X一代倾向于自然、微创的改善方式，往往受到真实推荐的影响。千禧一代受社交媒体和自我护理趋势的驱动，将预防性和改善性程序放在首位，并在网上分享他们的经历。Z一代受社交媒体和数字美容标准的影响，专注于年轻化预防和临时改善。对于行业专业人士来说，了解这些代际动态并利用社交媒体对于满足不同患者的期望和增强互动至关重要。证据级别V 本期刊要求作者为每篇文章指定证据级别。有关这些循证医学评级的完整描述，请参阅目录或在线作者指南www.springer.com/00266 。
