Dunstan Kym, Smith Helen, Melvin Katelyn, Ziegenfusz Shaun, Cronin Anna, Scarinci Nerina
Centre for Children's Health and Wellbeing, Children's Health Queensland Hospital and Health Service, Brisbane, Australia.
School of Health and Rehabilitation Sciences, The University of Queensland, Brisbane, Australia.
Int J Speech Lang Pathol. 2024 Oct 14:1-12. doi: 10.1080/17549507.2024.2398783.
Health promotion and prevention interventions to support children's early language and literacy development are essential, however little is known about how social media can be used in this context. This study evaluated an intervention which aimed to build capacity of parents in supporting children's language and literacy skills, implemented using Facebook.
A cross-sector partnership of Australian speech-language pathologists developed a suite of universal messages for parents to support their child's language development. Messages were delivered across 12 weeks via Facebook. A convergent mixed methods study design was used to evaluate survey responses from parents of children aged 0-5 years, before ( = 136) and after the intervention ( = 61). Social media analytics were collected.
Participants identified social media was a helpful way to receive information about supporting their child's language and literacy development, reporting an increase in knowledge following the intervention. Participants reported they trusted information provided in Facebook posts as it was from professionals and evidence-based sources. The usability (i.e. look and layout) was generally rated highly.
Social media is a valuable tool for speech-language pathologists to deliver universal messages. Future social media initiatives should be co-designed with families and social media professionals to ensure delivery of trusted, consistent, and user-friendly information.
促进健康和预防干预措施对于支持儿童早期语言和读写能力发展至关重要，但对于如何在这种背景下使用社交媒体却知之甚少。本研究评估了一项旨在增强家长支持儿童语言和读写技能能力的干预措施，该措施通过脸书实施。
澳大利亚言语病理学家的跨部门合作伙伴关系为家长们开发了一套通用信息，以支持他们孩子的语言发展。信息在12周内通过脸书发布。采用收敛性混合方法研究设计来评估0至5岁儿童家长在干预前（n = 136）和干预后（n = 61）的调查回复。收集了社交媒体分析数据。
参与者认为社交媒体是获取有关支持孩子语言和读写能力发展信息的有用方式，并报告称干预后知识有所增加。参与者表示他们信任脸书帖子中提供的信息，因为这些信息来自专业人士和基于证据的来源。可用性（即外观和布局）总体评分较高。
社交媒体是言语病理学家传递通用信息的宝贵工具。未来的社交媒体倡议应与家庭和社交媒体专业人员共同设计，以确保提供可信、一致且用户友好的信息。
