Pentland Alex, Tsai Lily
Stanford Digital Economy Lab, Stanford University, 353 Jane Stanford Way, Mail Code: 4115, Stanford, CA 94301, USA.
GovLab, Massachusetts Institute of Technology, 30 Wadsworth Street, Cambridge, MA 02142, USA.
PNAS Nexus. 2024 Oct 15;3(10):pgae407. doi: 10.1093/pnasnexus/pgae407. eCollection 2024 Oct.
Evidence-based and human-centric design of digital media platforms could reduce many of the problems of misinformation, polarization, and misaligned incentives that plague both society and individual organizations. With these sorts of design changes, it may become possible to build deliberative digital media that are useful both for discussions of contentious issues and for achieving successful collective action. In this Perspective paper, we discuss several issues in which current-day social science indicates the origin of these problems and suggests methods for improvement. Finally, we analyze a popular deliberative democracy platform to illustrate how social science might enable design of next-generation digital media suitable for democratic deliberation, and in which generative artificial intelligence might be useful.
数字媒体平台基于证据且以人类为中心的设计可以减少困扰社会和各个组织的许多错误信息、两极分化以及激励措施失调等问题。通过这类设计变革,有可能打造出对有争议问题的讨论以及成功的集体行动都有用的审议性数字媒体。在这篇观点论文中,我们讨论了几个当代社会科学表明这些问题根源并提出改进方法的问题。最后,我们分析了一个广受欢迎的审议民主平台,以说明社会科学如何能够助力设计适用于民主审议的下一代数字媒体,以及生成式人工智能可能在其中发挥何种作用。