Cyberbullying Experiences: Whether and How Do the Need for Popularity and Emotional Intelligence Dimensions Affect Them?

The need for popularity and emotional intelligence (EI) have been shown to be relevant factors in relation to aggressive behavior, including cyberbullying. However, the need for popularity and EI have not yet been explored together in relation to cyberbullying victimization and perpetration in adolescence. This research attempts to examine whether the need for popularity was a relevant mediating variable in the link between EI dimensions and both cybervictimization and cyberbullying perpetration, and to identify possible gender differences. A total of 6,186 students aged 12 to 17 years (50.2% female, =13.23,  = 1.05) completed self-reported instruments. Structural equation analyses revealed that EI dimensions were directly associated with cyberbullying perpetration and cybervictimization, as well as indirectly the need for popularity. However, self-emotion appraisal did not show links with cybervictimization. Gender differences were also found. For boys, self-emotion appraisal, other-emotion appraisal, and use of emotions were more strongly related to the need for popularity in comparison to girls. For girls, emotion regulation showed greater effects on both cyberbullying perpetration and cybervictimization. These findings highlight the mediating role of the need for popularity in the relationship between EI and cyberbullying, especially among boys. Overall, this research provides preliminary evidence that comprehensive prevention efforts to effectively combat cyberbullying should not only target EI skills directly and include a gender-tailored perspective, but also address the underlying motivations and influences related to popularity among adolescents.