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汽车内外饰视觉匹配认知研究

Study on visual matching cognition of automobile interior and exterior.

作者信息

Huang Yingjie, Zhang Bofan, Liu Jiayu

机构信息

College of Publishing, University of Shanghai for Science and Technology, Shanghai, China.

General Motors, Digital Experience Department, Warren, Michigan, United States of America.

出版信息

PLoS One. 2024 Dec 11;19(12):e0314937. doi: 10.1371/journal.pone.0314937. eCollection 2024.

DOI:10.1371/journal.pone.0314937
PMID:39661608
原文链接:https://pmc.ncbi.nlm.nih.gov/articles/PMC11633970/
Abstract

This work aims to study the visual matching cognition of people with different professional backgrounds for automobile interiors and exteriors, using gasoline-powered automobiles and electric automobiles as the research objects. First, three classes of automobiles, B-class, C-class, and sport-type class automobiles, of different brands, with large differences in styling and styles, were taken as the experimental sample sources, and high-definition interior and exterior pictures of the two power types of automobiles were randomly selected as the experimental samples. The participants were then divided into expert and general user groups according to their professional background. The two groups of participants were asked to conduct a total of 3 groups of visual matching cognition experiments on the interior and exterior of gasoline-powered automobiles, electric automobiles, and automobiles mixed with the same number of gasoline-powered automobiles and electric automobiles. The statistical analysis of the data of the above three groups of experiments revealed that there was no significant difference between the two groups of participants in terms of the visual matching cognition of the interior and exterior of the gasoline-powered automobiles and electric automobiles. When the two types of automobiles were mixed for the experiment, the participants still showed visual matching cognition for the interior and exterior, but there were obvious differences in cognitive abilities between the two groups. Research has shown that both general users and experts have the ability to perform visual matching of automobile interiors and exteriors, however, the cognitive ability of general users is weaker than that of experts. The visual matching cognition of the automobile interior and exterior is not affected by the power type or the automobile type.

摘要

这项工作旨在以汽油动力汽车和电动汽车为研究对象,研究不同专业背景的人对汽车内饰和外观的视觉匹配认知。首先,选取三类不同品牌、造型和风格差异较大的汽车,即B级、C级和运动型汽车作为实验样本来源,并随机选取这两种动力类型汽车的高清内饰和外观图片作为实验样本。然后,根据参与者的专业背景将其分为专家组和普通用户组。要求两组参与者对汽油动力汽车、电动汽车以及相同数量的汽油动力汽车和电动汽车混合的汽车的内饰和外观总共进行3组视觉匹配认知实验。对上述三组实验数据的统计分析表明,两组参与者在汽油动力汽车和电动汽车内饰和外观的视觉匹配认知方面没有显著差异。当将两种类型的汽车混合进行实验时,参与者仍然对内饰和外观表现出视觉匹配认知,但两组之间在认知能力上存在明显差异。研究表明,普通用户和专家都有对汽车内饰和外观进行视觉匹配的能力,然而,普通用户的认知能力比专家弱。汽车内饰和外观的视觉匹配认知不受动力类型或汽车类型的影响。

https://cdn.ncbi.nlm.nih.gov/pmc/blobs/b8ea/11633970/da54ccc7e331/pone.0314937.g004.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/b8ea/11633970/b7122c51c53c/pone.0314937.g001.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/b8ea/11633970/6fcc3c9ed66c/pone.0314937.g002.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/b8ea/11633970/e419f1d3a0e9/pone.0314937.g003.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/b8ea/11633970/da54ccc7e331/pone.0314937.g004.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/b8ea/11633970/b7122c51c53c/pone.0314937.g001.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/b8ea/11633970/6fcc3c9ed66c/pone.0314937.g002.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/b8ea/11633970/e419f1d3a0e9/pone.0314937.g003.jpg
https://cdn.ncbi.nlm.nih.gov/pmc/blobs/b8ea/11633970/da54ccc7e331/pone.0314937.g004.jpg

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