Elicabe Emilia, Arnaudo María Belén, Moodie Crawford, Best Catherine, Alexandrou Georgia, Mejia Raúl
Centro de Estudios de Estado y Sociedad, Buenos Aires, Argentina.
Institute for Social Marketing and Health, University of Stirling, UK.
Nicotine Tob Res. 2025 Jun 23;27(7):1306-1310. doi: 10.1093/ntr/ntaf002.
While roll-your-own (RYO) tobacco consumption is highest in Europe, increased sales are reported in Latin America. We are unaware of any research that explores the display and advertising of RYO tobacco in this region.
An observational study was conducted at tobacco-selling points-of-sale (POS, N = 2081) near schools in cities in Argentina, Guatemala, Mexico, and Peru between April and July 2023. In each of the 16 cities (four per country), schools were randomly selected and stratified according to neighborhood socioeconomic status, with all POS located in pre-established routes around schools observed. A codebook was used to assess the display of RYO tobacco and accessories (ie, rolling papers and filters) and the presence of advertising for these products. Logistic regressions were employed to estimate the association between the display of RYO tobacco and accessories (defined as being visible at the points-of-sale) and type of points-of-sale, neighborhood socioeconomic status, and city.
Apart from a single store in Guatemala, RYO tobacco and accessories were only observed in Argentina, at 110 (21.5%) POS. In Argentina, RYO tobacco and accessories were more likely to be displayed in convenience and neighborhood stores compared to kiosks, in high and middle socioeconomic neighborhoods compared to low socioeconomic neighborhoods, and in Cordoba and Santa Rosa than in Quilmes and San Salvador de Jujuy. Advertising for RYO tobacco (1.8%) and accessories (3.1%) at POS was uncommon.
This study provides insight into RYO tobacco penetration in multiple Latin American countries, finding that the display of this product is largely restricted to Argentina.
Increasing sales of RYO tobacco have been reported in Latin America. Despite this, there is limited academic research on the consumption of RYO tobacco in this region and no research on its presence at the points-of-sale. This study provides insight into RYO tobacco and accessories penetration in Argentina, Guatemala, Mexico, and Peru, finding that the display of this product at points-of-sale is generally limited to Argentina. Continued monitoring of the display and marketing of this product is needed across these countries. Research in Argentina exploring how RYO tobacco and accessories are perceived by smokers and young people would be of value.
虽然自卷烟（RYO）消费量在欧洲最高，但拉丁美洲的销量也在增加。我们尚未发现有任何研究探讨该地区自卷烟的展示和广告情况。
2023年4月至7月期间，在阿根廷、危地马拉、墨西哥和秘鲁各城市学校附近的烟草销售点（POS，N = 2081）进行了一项观察性研究。在16个城市（每个国家4个）中，随机选择学校，并根据社区社会经济地位进行分层，观察所有位于学校周边既定路线上的销售点。使用编码手册评估自卷烟及其配件（即卷烟纸和过滤嘴）的展示情况以及这些产品的广告情况。采用逻辑回归估计自卷烟及其配件的展示（定义为在销售点可见）与销售点类型、社区社会经济地位和城市之间的关联。
除危地马拉的一家商店外，仅在阿根廷的110个（21.5%）销售点观察到自卷烟及其配件。在阿根廷，与报摊相比，自卷烟及其配件更有可能在便利店和社区商店展示；与低社会经济社区相比，在高社会经济和中等社会经济社区展示的可能性更大；在科尔多瓦和圣罗莎比在基尔梅斯和胡胡伊省圣萨尔瓦多展示的可能性更大。销售点自卷烟广告（1.8%）和配件广告（3.1%）并不常见。
本研究深入了解了自卷烟在多个拉丁美洲国家的渗透情况，发现该产品的展示主要限于阿根廷。
拉丁美洲报告了自卷烟销量的增加。尽管如此，该地区关于自卷烟消费的学术研究有限，且没有关于其在销售点情况的研究。本研究深入了解了自卷烟及其配件在阿根廷、危地马拉、墨西哥和秘鲁的渗透情况，发现该产品在销售点的展示通常限于阿根廷。需要对这些国家该产品的展示和营销情况进行持续监测。在阿根廷开展研究，探讨吸烟者和年轻人对自卷烟及其配件的看法将很有价值。
