A unified model integrating UTAUT-Behavioural intension and Object-Oriented approaches for sustainable adoption of Cloud-Based collaborative platforms in higher education.

In recent years, cloud computing (CC) services have expanded rapidly, with platforms like Google Drive, Dropbox and Apple iCloud and gaining global adoption. This study evolves a predictive model to identify the key factors that influencing Jordanian academics' behavioral intention to adopt sustainable cloud-based collaborative systems (SCBCS). By integrating Unified Theory of Acceptance and Use of Technology (UTAUT) along with system design methodologies, we put forward a comprehensive research model to improve the adoption and efficiency of SCBCS in developing countries. By using cross-sectional data from 500 professors in Jordanian higher education institutions, we adapt and extend the UTAUT model to describe behavioral intention and also assess its impact on teaching and learning processes. Both exploratory and confirmatory analyses exhibits that expanded UTAUT model significantly improves the variance explained in behavioral intention. This Study key findings reveal that behavioral control, effort expectancy and social influence significantly impact attitudes towards using cloud services and also contributes to sustainable development goals by promoting the adoption of energy-efficient and resource-optimized cloud-based platforms in higher education. The findings provide actionable insights for policymakers and educators to improve sustainable technology adoption in developing countries, ultimately improving the quality and sustainability of educational processes.