Love R R, Moorman J E
Med Pediatr Oncol. 1984;12(5):309-12. doi: 10.1002/mpo.2950120502.
The periodic newsletter is an approach to continuing medical education whose value is difficult to measure. A six-page monthly newsletter covering cancer and ambulatory medicine topics has been developed in two departments of a university medical center to meet perceived educational needs of new regional primary care practitioners and to maintain a helping relationship between university based and practicing physicians. The newsletter is sent free of charge to requesting clinicians. Each issue of the newsletter is introduced by a personalized letter signed individually by the editor. A reader survey was conducted to evaluate the interest of recipients and the content, usefulness, and format of the newsletter. A usable response rate of 76% was achieved. The evaluation documented that most readers found the publication useful in their practices, remembered receiving issues specifically, kept issues themselves after circulation to colleagues, and read the cover letter. Compared with conference or formal journal instructional methods of continuing medical education, a newsletter may consistently reach a larger audience at a fraction of the cost.
定期时事通讯是继续医学教育的一种方式，其价值难以衡量。一所大学医学中心的两个科室编写了一份涵盖癌症和门诊医学主题的六页月度时事通讯，以满足新的地区初级保健从业者所感知到的教育需求，并维持大学附属医院医生与执业医生之间的帮助关系。该时事通讯免费寄给有需求的临床医生。每期时事通讯都由编辑单独署名的个性化信件开篇。开展了一项读者调查，以评估收件人的兴趣以及时事通讯的内容、实用性和形式。获得了76%的可用回复率。评估表明，大多数读者发现该出版物对他们的实践有用，特别记得收到过这些期次，在分发给同事后自己留存了这些期次，并且阅读了封面信件。与时事通讯这种继续医学教育方式相比，会议或正式期刊教学方法可能要花费数倍的成本，却只能惠及少得多的受众。
