Walsh D, Gombeski W R, Goldstein P, Hayes D, Armour M
Palliative Care Program T10, Cleveland Clinic Foundation, OH 44195.
J Pain Symptom Manage. 1994 Feb;9(2):109-18. doi: 10.1016/0885-3924(94)90163-5.
Today's health-care environment demands that palliative-care programs operate in a businesslike manner. This report summarizes the business plan and the process followed to develop the Palliative Care Program at the Cleveland Clinic Foundation (CCF). The benefits generated from this effort and the lessons learned that may be helpful to other program managers are described. By disciplining itself to focus on financial, marketing, and operational issues, the Palliative Care Program is in a better position to advance its clinical services within the organization and in its market area, and can thereby serve its patients more effectively.
当今的医疗环境要求姑息治疗项目以商业化的方式运作。本报告总结了克利夫兰诊所基金会（CCF）姑息治疗项目的商业计划及制定该计划所遵循的流程。文中描述了这项工作所带来的益处以及对其他项目管理者可能有用的经验教训。通过专注于财务、营销和运营问题，姑息治疗项目能够更好地在组织内部及其市场区域推进其临床服务，从而更有效地为患者服务。
