推广以医院为基础的专科项目。
Marketing a hospital-based specialty program.
作者信息
Gallagher S
出版信息
J Wound Ostomy Continence Nurs. 1995 Jul;22(4):173-6. doi: 10.1097/00152192-199507000-00007.
Abstract
The 1980s were a time of growth and opportunity for hospital-based specialty programs. ET nurses developed a variety of highly valued clinics and services. Because of current trends toward downsizing, otherwise strong programs and services are undergoing unusual scrutiny. The purpose of this article is to offer the ET nurse ideas for strengthening hospital-based specialty programs through a marketing approach.
摘要
20世纪80年代是医院专科项目发展和充满机遇的时期。造口治疗师护士开展了各种备受重视的诊所和服务。由于当前的精简趋势，原本强大的项目和服务正受到异常严格的审查。本文旨在为造口治疗师护士提供通过营销方法加强医院专科项目的思路。
Zotero 插件