Bowers M R, Swan J E, Koehler W F
Department of Marketing, Graduate School of Management, University of Alabama at Birmingham.
Health Care Manage Rev. 1994 Fall;19(4):49-55.
Patient-based determinants of quality and satisfaction play an important role in choosing a health care provider. This study identifies five attributes of health care delivery that define patients' perceptions of quality and satisfaction. Managerial implications for diagnosing quality concerns of patients are discussed.
基于患者的质量和满意度决定因素在选择医疗服务提供者方面起着重要作用。本研究确定了医疗服务提供的五个属性，这些属性定义了患者对质量和满意度的认知。讨论了对诊断患者质量问题的管理启示。
