Chan S D
Quintessence Int. 1994 Jul;25(7):509-15.
The logo is a powerful marketing tool. It is a condensed form of communication for a selected niche in a mass audience. Effective logo design principles include considerations of art design, visual perception, memory retention, and succinct nonverbal communication. Design principles for logos for dental practices are presented. Dental practices may realize significant advantages if logos are properly conceived and executed and are creatively implemented.
标志是一种强大的营销工具。它是针对大众受众中特定细分群体的一种浓缩的传播形式。有效的标志设计原则包括对艺术设计、视觉感知、记忆留存和简洁的非语言交流的考量。本文介绍了牙科诊所标志的设计原则。如果标志构思得当、执行到位且创造性地加以运用,牙科诊所可能会实现显著的优势。