Lindholm L, Rosén M, Hellsten G
Karolinska Institute, Sweden.
Int J Technol Assess Health Care. 1994 Spring;10(2):317-24. doi: 10.1017/s0266462300006280.
This pilot study is the first known attempt to test the willingness-to-pay or willingness-to-accept (WTP/WTA) method of assessment on a community-based primary prevention program against cardiovascular disease. The results indicate that the population's perceived WTA outweighs the program's costs by at least three to one. However, the methodological problems of using the WTP/WTA method in community-based programs are far from solved, and further research in this area is required.
这项试点研究是首次尝试对一项基于社区的心血管疾病一级预防项目运用支付意愿或接受意愿（WTP/WTA）评估方法进行测试。结果表明，民众感知到的接受意愿比该项目成本至少高出三比一。然而，在基于社区的项目中使用WTP/WTA方法的方法学问题远未解决，这一领域还需要进一步研究。
