利用市场调研进行产品线开发。

Nurs Manage. 1993 Aug;24(8):54-7.

A marketing research study determined patient needs and wants in order to tailor services within a family maternity care unit. In addition, an educational program, implemented in an effort to change the behavior of the caregivers in the clinical area, is described.

一项市场调研旨在确定患者的需求和期望，以便在家庭产科护理单元中提供定制化服务。此外，还介绍了一项为改变临床护理人员行为而实施的教育项目。