关于成年人颜色与情绪关联的一则笔记。

A note on adults' color-emotion associations.

作者信息

Hemphill M

机构信息

Department of Sociology, University of New South Wales, Sydney, Australia.

出版信息

J Genet Psychol. 1996 Sep;157(3):275-80. doi: 10.1080/00221325.1996.9914865.

DOI:10.1080/00221325.1996.9914865

PMID:8756892

Abstract

The color-emotion associations of undergraduate students were analyzed. Twenty men and 20 women were asked to complete a self-administered questionnaire in which they listed their favorite color, the major color they were wearing, their emotional responses to colors, and the reasons for their choices. Responses showed that bright colors elicited mainly positive emotional associations, and dark colors elicited mainly negative emotional associations. Women responded more positively than men to bright colors, and they also responded more negatively to dark colors. Comparisons are made between the color-emotion associations of children and those of adults. The reasons for the color-emotion associations are discussed.

摘要

对大学生的颜色-情感联想进行了分析。20名男性和20名女性被要求完成一份自填式问卷，问卷中他们列出了自己最喜欢的颜色、当时穿着的主要颜色、对颜色的情感反应以及选择的原因。结果显示，明亮的颜色主要引发积极的情感联想，而深色主要引发消极的情感联想。女性对明亮颜色的反应比男性更积极，对深色的反应也比男性更消极。对儿童和成年人的颜色-情感联想进行了比较。并讨论了颜色-情感联想的原因。