Thompson A M, Rao C P
Northern Illinois University, Dekalb 60115.
Health Mark Q. 1990;8(1-2):9-16. doi: 10.1300/J026v08n01_03.
Using partial correlation analysis, this research identified the significant information sources in a health care coverage decision. The findings were used to make communication suggestions for the marketing of open and closed panel prepaid health care coverage plans.
通过偏相关分析,本研究确定了医疗保健覆盖决策中的重要信息来源。研究结果被用于为开放式和封闭式预付医疗保健覆盖计划的营销提供沟通建议。