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在医疗保健覆盖范围决策中识别重要信息来源。

Identification of significant information sources in a health care coverage decision.

作者信息

Thompson A M, Rao C P

机构信息

Northern Illinois University, Dekalb 60115.

出版信息

Health Mark Q. 1990;8(1-2):9-16. doi: 10.1300/J026v08n01_03.

DOI:10.1300/J026v08n01_03
PMID:10107983
Abstract

Using partial correlation analysis, this research identified the significant information sources in a health care coverage decision. The findings were used to make communication suggestions for the marketing of open and closed panel prepaid health care coverage plans.

摘要

通过偏相关分析,本研究确定了医疗保健覆盖决策中的重要信息来源。研究结果被用于为开放式和封闭式预付医疗保健覆盖计划的营销提供沟通建议。

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