Gutiérrez Marcela García, de Tejada Eugenia Sáenz, Cruz José Ramiro
Organización Panamericana de la Salud, Laboratorio y Bancos de Sangre, Washington, D.C., EE.UU.
Rev Panam Salud Publica. 2003 Feb-Mar;13(2-3):85-90. doi: 10.1590/s1020-49892003000200008.
To obtain baseline data for countries of the Americas on knowledge, attitudes, and practices related to voluntary blood donation as well as on the current level and quality of services that blood banks provide to donors.
The study was conducted in 15 countries in the Americas: Argentina, Bolivia, Colombia, Costa Rica, Cuba, the Dominican Republic, Ecuador, El Salvador, Guatemala, Jamaica, Nicaragua, Panama, Paraguay, Peru, and Venezuela. Technical cooperation for the study came from the Pan American Health Organization. A qualitative formative methodology was applied, utilizing interviews with donors, health workers, and members of the general public; direct observation; focus groups; knowledge tests; and a review of documents.
Information was generated on people's knowledge of donation; their beliefs, perceptions, attitudes, and motivations; and their barriers to donating. Knowledge was also gained as to the best means for disseminating messages supporting voluntary donation.
This information will serve as a foundation for designing a strategy in the countries of the Americas that is aimed at establishing and building the loyalty of voluntary blood donors. This strategy can support the implementation of changes needed in the care of donors, and it can also help in motivating donors to regularly return to donate blood.
获取美洲国家关于自愿无偿献血的知识、态度和行为以及血库向献血者提供的当前服务水平和质量的基线数据。
该研究在美洲的15个国家开展：阿根廷、玻利维亚、哥伦比亚、哥斯达黎加、古巴、多米尼加共和国、厄瓜多尔、萨尔瓦多、危地马拉、牙买加、尼加拉瓜、巴拿马、巴拉圭、秘鲁和委内瑞拉。该研究的技术合作来自泛美卫生组织。采用了定性的形成性方法，包括对献血者、卫生工作者和普通公众进行访谈；直接观察；焦点小组；知识测试；以及文件审查。
收集到了关于人们献血知识、信念、认知、态度和动机以及献血障碍的信息。还了解到传播支持自愿献血信息的最佳方式。
这些信息将作为在美洲国家设计一项战略的基础，该战略旨在建立和培养自愿献血者的忠诚度。这一战略可支持实施献血者护理所需的变革，还能有助于激励献血者定期回来献血。
