Chapman L J, Taveira A D, Josefsson K G, Hard D
Department of Biological Systems Engineering, 460 Henry Mall, University of Wisconsin, Madison, WI 53706, USA.
J Agric Saf Health. 2003 Aug;9(3):197-209. doi: 10.13031/2013.13685.
Dairy farming injury rates are high. Previous agricultural research has shown that better information flow can speed adoption of more profitable practices. We conducted and evaluated an intervention to increase voluntary adoption of three production practices that were safer and more profitable than typical practices: barn lights, bag silos, and a mixing site for calf feed.
Print mass media, public events, university Extension, and dairy farmers already using the practices were all enlisted to disseminate information to 4,300 northeast district Wisconsin dairy farmers. Evaluation questionnaires were mailed to independent samples of farm managers before (n = 582) and after (n = 572) the 12 month long intervention.
After the intervention, more managers reported getting information about barn lights from public events (12% vs. 23%) and private consultants (8% vs. 17%) and about silo bags from print media (79% vs. 87%) and private consultants (9% vs. 14%). More managers were aware of barn lights (48% vs. 72%) and the calf feed mixing site (44% vs. 56%). There was a nonsignificant tendency for more managers to report adopting barn lights (12% vs. 23%).
Improving information flow to operation managers about safer, more profitable production practices may be a relatively easy way to supplement conventional injury control efforts in high-hazard industries.
奶牛养殖的受伤率很高。先前的农业研究表明，更好的信息流通可以加快采用更有利可图的做法。我们开展并评估了一项干预措施，以促使奶农自愿采用三种比传统做法更安全、更有利可图的生产方式：畜舍照明、袋装青贮料和犊牛饲料混合场地。
利用印刷大众媒体、公共活动、大学推广服务以及已经采用这些做法的奶农向威斯康星州东北部地区的4300名奶农传播信息。在为期12个月的干预措施实施之前（n = 582）和之后（n = 572），向农场管理人员的独立样本邮寄了评估问卷。
干预措施实施后，更多的管理人员报告称通过公共活动（从12%增至23%）和私人顾问（从8%增至17%）了解到畜舍照明信息，通过印刷媒体（从79%增至87%）和私人顾问（从9%增至14%）了解到袋装青贮料信息。更多的管理人员知晓畜舍照明（从48%增至72%）和犊牛饲料混合场地（从44%增至56%）。更多管理人员报告采用畜舍照明的趋势不显著（从12%增至23%）。
改善向运营管理人员传递更安全、更有利可图的生产方式的信息，可能是在高风险行业补充传统伤害控制措施的一种相对简便的方法。
