Spilker B
Scientific and Regulatory Affairs of PhRMA, Washington, DC, USA.
Drug News Perspect. 1998 Feb;11(1):5-9. doi: 10.1358/dnp.1998.11.1.863667.
Pharma sense refers to a general understanding of pharmaceutical principles and concepts. Pharma think is an active process that occurs when a person uses his or her pharma sense to think about a question, issue or problem and identifies a solution, an action plan or series of options. As a direct result of greater use of pharma sense and pharma think, the quality of decisions made in a company will increase. A company is reservoir of pharma sense and skills of pharma think will facilitate the staff is ability not only to make good decisions, but also to implement successfully the business, scientific and other decisions that are made at all levels within the organization. Companies should train their professional staff to focus on the development of pharmaceutical sense and help pharmaceutical professionals use pharma think to make better decisions.
药学意识是指对药学原理和概念的总体理解。药学思维是一个积极的过程，当一个人运用其药学意识思考一个问题、议题或难题，并确定一个解决方案、行动计划或一系列选项时就会发生。大量运用药学意识和药学思维的直接结果是公司决策质量的提高。公司是药学意识的宝库，药学思维技能不仅有助于员工做出明智的决策，还能成功实施组织内各级做出的业务、科学及其他决策。公司应培训其专业员工专注于药学意识的培养，并帮助药学专业人员运用药学思维做出更好的决策。
