Stajkovic Alexander D, Locke Edwin A, Blair Eden S
Department of Management and Human Resources, University of Wisconsin-Madison, Madison, WI, USA.
J Appl Psychol. 2006 Sep;91(5):1172-80. doi: 10.1037/0021-9010.91.5.1172.
The authors conducted 2 studies of subconscious goal motivation. First, the authors ran a pilot study to establish the effects of priming of subconscious goals on a performance task frequently used in goal setting research. Second, the authors conducted the main study in which the authors examined the effects of both priming of subconscious goals and assigned conscious goals on the same performance task. The authors found significant main effects of both manipulations and a significant interaction between subconscious and conscious goals. The effects of conscious difficult and do-best goals were enhanced by subconscious goals, although conscious easy goals were not affected. All effects from the main study still held after 1 day.
作者进行了两项关于潜意识目标动机的研究。首先，作者进行了一项先导研究，以确定潜意识目标启动对目标设定研究中常用的一项绩效任务的影响。其次，作者进行了主要研究，在该研究中，作者考察了潜意识目标启动和指定的意识目标对同一绩效任务的影响。作者发现这两种操纵都有显著的主效应，以及潜意识目标和意识目标之间的显著交互作用。尽管意识层面的简单目标没有受到影响，但潜意识目标增强了意识层面的困难目标和尽力而为目标的效果。主要研究的所有效果在一天后仍然存在。
