Ginter P M, Duncan W J, Richardson W D, Swayne L E
Graduate School of Management, University of Alabama, Birmingham.
Health Care Manage Rev. 1991 Fall;16(4):35-48.
The health care environment of the 1990s promises to be every bit as dynamic and complex as the environment of the 1980s. Health care managers must identify emerging issues and incorporate these issues into the strategic management process. This article discusses a five-step process for analyzing the changing environment facing health care organizations.
20世纪90年代的医疗保健环境有望和80年代的环境一样充满活力且复杂。医疗保健管理者必须识别新出现的问题，并将这些问题纳入战略管理过程。本文讨论了一个用于分析医疗保健组织所面临的不断变化的环境的五步流程。
