Department of Preventive Medicine, Mount Sinai School of Medicine, New York, New York, USA.
Am J Prev Med. 2010 Dec;39(6):e31-8. doi: 10.1016/j.amepre.2010.08.006.
The impact of local availability of healthy foods on dietary intake and health has been established. Interventions to local environments are being evaluated for their efficacy and sustainability.
The aim of this paper is to provide an evaluation of a community-driven approach to transform neighborhood healthy food availability.
The information provided comes from minutes of monthly meetings of the partners, newsletters, media, and other store and project documentation. In addition, qualitative interviews with key stakeholders and co-op members were conducted. All of the participating individuals were interviewed during 2008 and analysis took place in 2010. Each interview was audio-taped and transcribed to form verbatim transcripts, then content analyzed for themes.
The implementation phase of the initiative had long-standing negative repercussions on the ability of the store to be successful because of renting too large a space; not branding the store early; early misperceptions by community members about the store; and the changing of organizational partners and personnel, which resulted in a lack of leadership for the store. Equally important, the lack of project personnel or consultants with business experience directly related to operating a food store reverberated into issues related to marketing, price structuring, decisions about stocking the store, as well as accounting.
Repercussions of these challenges included unmet goals in terms of attracting local residents to become members of the co-op, low sales levels, and reduced confidence in the long-term sustainability of the food cooperative. Approaches to modifications of local food environments are likely to require additional resources beyond funding in order to secure positive outcomes.
健康食品的当地供应对饮食摄入和健康的影响已得到证实。目前正在评估针对当地环境的干预措施，以评估其效果和可持续性。
本文旨在评估一种社区驱动的方法，以改变社区内健康食品的供应情况。
提供的信息来自合作伙伴每月会议的记录、通讯、媒体以及其他商店和项目文件。此外，还对主要利益相关者和合作成员进行了定性访谈。所有参与的个人都在 2008 年接受了采访，分析工作于 2010 年进行。每次采访都进行了录音和转录，形成逐字记录，然后进行内容分析以确定主题。
该倡议的实施阶段由于租用空间过大、早期未进行品牌推广、社区成员对商店的早期误解以及组织合作伙伴和人员的变更，导致商店缺乏成功的能力，从而产生了长期的负面影响。同样重要的是，缺乏具有与经营食品商店直接相关的商业经验的项目人员或顾问，这反映在营销、价格结构、库存决策以及会计等问题上。
这些挑战的后果包括未能吸引当地居民成为合作成员的目标、销售水平低以及对食品合作社长期可持续性的信心降低。改变当地食品环境的方法可能需要除资金以外的额外资源，以确保取得积极成果。
